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Second Independent Poll Confirms: New Yorkers Want Walmart

From the Walmart Blog

New Yorkers have made it abundantly clear: They’re ready for a Walmart store in one of the five boroughs.

In the new Quinnipiac University poll released today, a solid 68 percent said they would shop at Walmart if it were convenient to do so. And a majority of New Yorkers (57 percent) said “elected officials should allow Walmart to open stores in the city.”

Not surprisingly, an overwhelming 74 percent of New York voters agree that Walmart’s fair and affordable prices are good for consumer shopping.

The desire for a Walmart store in New York City is also strong across political parties and demographics. 81 percent of Republicans and 69 percent of Democrats support a new store in the City. Additionally, 80 percent of African Americans and 76 percent of Latinos are in favor while more than 70 percent of respondents in Brooklyn and the Bronx said they would shop at Walmart if one were available. Among families with average household incomes of $50,000 a year or less, 75 percent said they would take advantage of the new store.

The new poll from Quinnipiac University is just the latest poll to show that New Yorkers are ready for a Walmart store.  75 percent of New Yorkers have shown consistent support for a Walmart coming into the city, according to Walmart’s pollster Douglas Schoen. Schoen noted that more than 75 percent of union members, African Americans, and Hispanics who support a new store in the City. Schoen explained the positive numbers in no uncertain terms, saying, “The reason for this support is simple and straightforward: New Yorkers value the choice, opportunity, and low prices Walmart offers consumers.”

Also worth noting is the shift in opinion since 2006 regarding the addition of a Walmart store to New York City. According to the 2006 Quinnipiac poll, 34 percent strongly agreed, “Walmart’s lower prices benefit New Yorkers who would shop there.”

In the recent survey released today, that number jumped significantly to 41 percent.

The tough economic times have underscored the need for affordable and reliable shopping options. Quinnipiac University’s recent poll makes clear that New Yorkers are ready for the addition of a Walmart store in the City.

Walmart Q Poll News Roundup – March 21st, 2011

Here’s some of the coverage from New York’s media outlets on the Quinnipiac University poll released Friday:

CBS New York reported on Friday that a new Quinnipiac Poll “Shows Majority Of New Yorkers Want Walmart In Their Backyard”

The Wall Street Journal reported, “In terms of economic development, voters championed Wal-Mart’s long-sought dream of entering the market in the five boroughs.”

The New York Observer’s Azi Paybarah reports, “If you ask Doug Schoen, today’s Quinnpiac poll confirms what he’s been saying all along: New York City residents want Wal-Mart.”

NY1 picked up the story as well, with the headline, Poll Finds Most New Yorkers Would Shop At Walmart.

Steven Restivo, Director of Community Affairs at Walmart, says “The results affirm what we have been hearing for months: New Yorkers want Walmart. Whether it’s physically leaving the city to shop our stores, responding favorably in polls or just voicing their opinion on Facebook and at neighborhood rallies, city residents show their support for Walmart every day.”

Mickey Carroll, director of the Quinnipiac University Polling Institute, says, “even voters in union households say 63 – 34 percent they’ll shop” at Walmart in New York City.